What do you do?
I help people understand things.
Why do you do it?
Because some things are complicated, confusing and just straight up uncool. But we need to know them. So, I make sure that people can understand something important without effort.
Which projects have you worked on?
I’m currently working with LV=, helping them to rewrite some of their customer comms so they’re more informative and engaging. I’ve also worked with Lloyds Bank and British Gas, naming products, writing about services and training their people.
Which project are you most proud of?
Outside the usual 9-5, I’ve worked with Think Designable. They’re an industry collective who are working hard to educate brands and agencies about designing, creating and writing for customers who are differently-abled.
What do you like to do when you're not at work?
I’m a sucker for a murder mystery documentary, or a cooking show. But when I’m not glued to my sofa, I’m running (slowly) or buying house plants that I don’t know how to care for.
What Hogwarts House are you in?
Gryffindor, obviously. And my Patronus is a (small but powerful) mole.Back